Brief introduction:
Name: Hu Zhengming; sex: male; date of birth: 1950.2; education: University; professional and technical positions: Professor; administrative duties: Marketing Research Institute; Doctoral appointment time: 2002.12; part-time academic groups: President of the Shandong Provincial Institute of marketing; vice president of the Shandong provincial postal Association; executive director of Chinese Marketing Association; China university marketing research association.
Research field:
Main research interests: Marketing Management
Research areas and interests: enterprise strategic marketing; nonprofit organization marketing; real estate marketing; brand marketing; marketing channel management
Keynote course:
Undergraduate: marketing; marketing classics selected; economic and trade negotiation; social etiquette; enterprise management research methods
Graduate student: Special Topics in marketing
MBA: PhD candidate in marketing management: Topics in marketing management: traditional culture and Chinese marketing
Educational experience:
1.19701973.7 learning politics department of Shandong University;
2.1980.81981.6 Fudan University Department of economics study;
3.1973.8 now working in Shandong University