Brief introduction:
Professor of management, Shandong University, doctor of management, supervisor of master's degree. The course includes business management, management principles and management of small and medium-sized enterprises. The research direction is SME growth strategy and inter enterprise cooperation strategy". 1981-1988 studied the Economics Department of Shandong University, received a master's degree in economics, he taught in the University of Reading (2003; University of Reading) in a year of access; 2004-2007 UK Bangor (Bangor University) Gong Dubo, received a PhD in management. More than 10 papers published in SSCI, CSSCI and other domestic and international academic journals, for the Ministry of education, Shandong Provincial Academy of Social Sciences and the Shandong province soft science and other 5 provincial projects, English published a monograph, was awarded the National Bureau of statistics, Shandong Provincial Bureau of statistics, Shandong Provincial Department of education scientific research award.
Research field:
1.Basic theory of tourism;
2.Tourism enterprise management;
3.Tourist culture;
Keynote course:
Undergraduate:
Hotel business management, tourism culture, travel agency management and so on
Graduate student:
Special topics on tourism management, tourism cultural topics, tourism theories and methods, etc.
Educational experience:
1.From 1990 to 1993, master's degree in history from Shandong University;
2.From 1999 to 2002, Ph. D. in humanities, Zhejiang University;
3.From 2005 to 2007, Xiamen University, business management (Tourism Management) post doctoral;
4.From 2006 to 2007, cooperative research (visiting scholar), Department of economics, Wakayama University, japan.